Recently, thousands of videos on TikTok have emerged, showcasing how to improve our manners and etiquette through the "very demure, very mindful" trend.


This satirical concept initially aimed to mock traditional notions of femininity but has since evolved into a phenomenon of its own.


Embracing Demureness or Just a Fad?


While some internet users employ the phrase ironically, others worry that this trend may establish unrealistic expectations for women. The originator of the catchphrase, content creator Jools Lebron, introduced it with a TikTok featuring her demure work attire and meticulous makeup routine.


From Internet Sensation to Mainstream


Jools Lebron quickly gained popularity, leading to appearances on shows like Jimmy Kimmel Live! Not only individuals but also entities like NASA have joined in on the trend, demonstrating its widespread reach.


Interpreting Demureness in Modern Contexts


Various individuals have shared their interpretations of demureness, with some embracing it as a form of self-expression and others perceiving it as a throwback to antiquated ideals. The evolution of this trend highlights the dynamic nature of language and societal trends in the digital age.


Why is the Internet OBSESSED with "very demure, very mindful"?

Video by English Writing Tips